Technology Insights Blog

I hope marketers will forgive me for saying so, but while marketing remains an important investment for any business, it isn’t exactly rocket science. However, savvy marketers do rely on a bit of neuroscience to help their clients stand out. A brand should speak volumes to its po…

Sharing printers is much more cost-effective than supplying a personal printer for each of your employees. Unfortunately, with a shared printer, every employee can see anything that is printed. That's no small problem: according to HP, nearly 30% of documents are never picked up …

Have you ever wondered why a standard sheet of paper is 8.5" x 11"?  Those numbers may look like they were chosen at random, but actually, there's a good reason for these precise measurements. The two-sheet mold for papermaking was invented by the Dutch in the mid-1600s. The aver…

Every day when you check your mailbox, chances are pretty good that you've received a flier or a postcard from a company that you’ve purchased something from. Marketers love direct mail because it drives ROI like almost nothing else, and the statistics are downright impressive. D…

Hospitals, clinics and other healthcare facilities are continually tasked with cutting costs in ways that don't diminish quality care. Managed Print Services is a strategy for doing just that. It supports the safety and security of patients, while helping organizations save money…

There are several factors to analyze when considering Managed Print Services for your organization. On one hand, are the cost-saving benefits managed print delivers when it comes to maintenance and supplies. On the other hand, is the actual expense of the service. Managed Print S…

In school districts of all sizes, copiers and printers serve a central role in helping to disseminate information and creating working documents. Not only are copiers and printers important to the learning process, they are in use by students, teachers, staff and even visitors. I…

Two key reasons you invest in printing equipment or print services are to reach your goals of increased productivity and eventually lower costs. There are a variety of print management software programs that can be installed on your devices to help you track productivity and iden…

As you shop around for a Managed Print Services provider, select one that offers pricing that fits your business needs. You can use this reference of common and uncommon/emerging pricing models for understanding and clarification. In some cases, however, pricing might not be spec…

The best way to get a solid return on your investment begins with choosing the right technology while keeping security in mind. When it comes to office technology, Marco's match-making skills can be game-changing. Marco helps businesses determine their print costs, how many devic…